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Sales Success
Academy

Unlock Sales Potential with Our Bespoke Sales Success Academy

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Empower Your Team, Drive Results

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In today’s competitive market, your sales team’s success hinges on their ability to adapt, connect, and deliver value.

 

Our Sales Academy is designed to transform your sales approach, equipping your team with the skills and strategies they need to excel in every customer interaction.

Business Meeting

Why Choose Our Sales Academy?

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  • Customised Training Programmes: Tailored to your business goals and sales challenges, ensuring relevance and immediate impact.

  • Enhanced Customer Engagement: Shift from transactional selling to building meaningful, consultative relationships.

  • Boosted Sales Confidence: Empower your team to navigate complex sales scenarios and secure high-value deals.

  • Measurable ROI: Track tangible outcomes like increased CRM usage, higher quality leads, and improved revenue performance.

  • Accredited Certification: Recognise and reward your team’s achievements with industry-recognised credentials.

  • Ongoing Support: Ensure long-term success with post-training coaching and direct access to expert advice.

Key Benefits to Your Sales Team
 

  • Stronger Prospecting Skills: Build a robust pipeline and identify opportunities with precision.

  • Improved Communication: Foster trust and connection through advanced communication techniques.

  • Master Negotiation and Closing: Overcome objections and secure win-win deals effortlessly.

  • Time Management Excellence: Prioritise high-value activities to maximise productivity.

  • Customer-Centric Strategies: Enhance retention and grow existing accounts for sustained success.

Clients who have benefitted from the Sales Success Academy

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Transformative Results Await

Our proven training methodologies and experiential learning approach ensure your sales team doesn’t just learn—they evolve. By combining theory with practical application, we deliver training that sticks, transforming behaviours and driving real results.

The Detail

Goals and Outputs for the Training

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The Sales Success Academy aims to:

  1. Transition sales behaviour from transactional to consultative, delivering greater value to customers.

  2. Enhance the understanding of customer needs.

  3. Increase the quantity and quality of qualified appointments for the sales team.

  4. Improve CRM usage among team members.

  5. Drive measurable return on investment aligned with growth targets.

  6. Foster a change in attitude towards customer interactions.

  7. Build a robust new business pipeline through effective prospecting.

  8. Increase confidence in selling to decision-makers at all levels.

  9. Cultivate collaborative client relationships.

  10. Grow revenue and margins from existing customers.

  11. Ensure training is embedded through post-course coaching.

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Competency Testing

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Before starting the programme, a competency assessment will:

  • Identify individual and team development needs.

  • Cover areas such as prospecting, negotiation, closing techniques, sales management, communication skills, and more.

  • Include self-assessments and manager evaluations to provide a balanced view.

  • Be repeated post-programme to measure skill, knowledge, and attitude changes.

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Sales Managers Competency Testing

Sales managers will also undergo competency assessments in:

  • Leadership and strategic thinking.

  • Communication, team development, and change management.

  • Market insights, financial awareness, and coaching skills.

  • Motivation, resilience, and adaptability.

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Training Programme

Proposed training subjects and key competencies can include the following but each Academy is written to address the needs of each client, making the programme tailored to your market, people, ethos and outcomes required.

  1. Motivation and Discovery Workshop: Building buy-in and exploring development opportunities.

  2. Programme Overview and Coaching Skills: Equipping managers to support learning beyond the classroom.

  3. Core Sales Skills: Covering communication, relationship building, and overcoming objections.

  4. Prospecting for New Business: Techniques for lead generation and qualification.

  5. Winning Complex Sales: Advanced consultative skills for handling sales appointments.

  6. Customer Onboarding and Relationship Development: Strategies for retention and satisfaction.

  7. Account Management and Development: Maximising relationships and increasing spend.

  8. Negotiation Skills: Finding win-win solutions.

  9. Sales Presentation Skills: Crafting compelling, client-focused presentations.

  10. Sales Time Management: Efficiently managing leads and priorities.

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Delivery Schedule and Methods

  • Schedule: Sessions run from 9:30 am to 4:30 pm with breaks.

  • Methods: On-site, virtual, or hybrid delivery options.

  • Style: Workshop-based, focusing on experiential learning and practical application.

  • Includes exercises for self-analysis and action planning.

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Support Mechanisms

Delegates will have access to:

  • A communication and support platform for advice and resources.

  • A repository for training materials and action plans.

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Measurement and Management of the Programme

  • Competency assessments pre- and post-training to measure effectiveness.

  • Targets for activity levels, CRM updates, and business outcomes.

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Accreditation

Participants can receive certification from a recognised institute, providing motivation and validating their achievements.

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